Livetree Whitepaper
  • Cover
  • Abstract
  • BACKGROUND & VISION
    • Product overview
    • Background & vision
  • TARGET MARKET & AUDIENCE
    • Market size
    • Wider industry outlook
    • A review of the current state of creator content industry
  • PROBLEMS & SOLUTIONS FOR TARGET AUDIENCE GROUPS
    • Problem & solution
    • 1. Influential creators and thought leaders
    • 2. Livestreamers
    • 3. NFT creators and collectors
    • 4. Mini-app developers and gamers
    • Competitor analysis
  • WHY LIVETREE?
    • A new EIP standard For creator networks: #Collectives
    • Motivations for an open-source standard
    • EVM capabilities
    • #Collective capabilities
    • Multichain support: Livetree enables creators to choose their preferred blockchain network
  • TECHNOLOGY
    • App function
    • dApp Portal function
    • Token multi-chain technology
    • AI infrastructure
  • BUSINESS MODEL
    • Business model
    • Creator income streams
    • Platform fees
    • Token utility
    • Tokenomics
    • Cumulative Vesting Diagram
  • ROADMAP
    • Roadmap
  • TEAM
    • Team
    • Leadership team
    • Advisory team
  • DISCLAIMER
    • Disclaimer
  • OFFICIAL LINKS
    • App download link
      • App download link
    • Livetree website
      • Livetree website
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  1. TARGET MARKET & AUDIENCE

A review of the current state of creator content industry

PreviousWider industry outlookNextProblem & solution

Last updated 1 year ago

Creators face a constant threat of losing their income due to unpredictable platform changes, regulatory challenges, and algorithmic uncertainties. Think of policy changes, regulatory challenges, and - these challenges risk the financial survival of Creators. Creators do not want platforms to own the connection with their followers and loyal fans. They want a direct connection that is not controlled or deleted by third-party platforms.

Creators need to diversify their income across platforms in order to survive, and Livetree provides a compelling case with additional, transparent earning capabilities from blockchain and AI. Our innovative AI agent represents creators' interests and aligns with their collective objectives, liberating them from platform dependency and connecting them with fans through platform independent blockchains. This unlocks new revenue streams and transparent collective intelligence, while ensuring privacy and preserving full algorithmic control.

The challenges faced by creators provide a unique opportunity to drive the widespread adoption of Web 3.0. By diversifying their income streams, creators can bring their followers together and achieve greater returns. Livetree enables creators to leverage existing social platforms as marketing tools, directing their audience to their Livetree collective. This transforms passive audiences into active paying members who are motivated to recruit others, creating a self-reinforcing network effect and rapid user adoption. The diagram below illustrates how Livetree overcomes the network size advantage of large social networks, as creators earn more income, retain ownership, and control their own decentralized AI agents and the entire Livetree platform. This approach will attract creators to Livetree, where they can monetize their content and achieve greater independent financial success.

We are now at an inflection point, Livetree’s infrastructure can accurately tokenize content value, whether that be in the form of advertising revenue, subscription income, tickets, NFTs, or digital sales through blockchain based collectives. Collectives are technically based on ’s modular blockchain system of Governor contracts, which allows the deployment of on-chain voting protocols similar to and beyond, through the ability to easily customize multiple aspects of the Collective protocol.

OpenZepplin
Compound’s Governor Alpha & Bravo
YouTube’s content censorship
TikTok’s
Twitter’s bot manipulations