# Problem & solution

In this section, we present the identified target audience groups, conduct an in-depth analysis of existing products catering to each group, and highlight the unique advantages that set Livetree apart from existing competitors. Our assessment aims to showcase how Livetree's innovative approach and cutting-edge features cater specifically to the diverse needs of creators, influencers, livestreamers, NFT collectors and artists, game developers, and players. By understanding the distinct requirements of each audience, we demonstrate how Livetree is poised to revolutionize the content creation and monetization landscape, providing unparalleled value and opportunities to our users.

1. 🔵  INFLUENTIAL CREATORS AND THOUGHT LEADERS \~ 18M 
2. 🔴  LIVESTREAMERS  \~ 8M 
3. 🟡  NFT CREATORS AND COLLECTORS  \~ 3M
4.  ⚫   MINI-APP DEVELOPERS AND GAMERS  \~ 44K

The above audience groups have an estimated target audience of **30 million creators**, totalling over **600 million followers** and their distribution is shown in the chart below.

<figure><img src="https://lh4.googleusercontent.com/QH07EpzHYWy8GMYpVixoKCUwct2mkC5doezUgGlGTcgVqM7cM0VQkHl_tCC6wTVFwTwhJ62EnqLfrXPZ6OpBxoH4r6k1kimxsjUvGQMw8Ky-1SZnyuXA7wBuzt2lZDm0Saz_m-tKS-7rCoiDJFDBL2A" alt="" width="375"><figcaption></figcaption></figure>


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